Kirbie

Take the integrity of an editor and combine it with the personality of your favorite talk show host: that’s Kirbie Johnson. Kirbie is the host and producer for POPSUGAR’s Beauty Junkie and Pretty Unfiltered, two critically acclaimed franchise shows on the POPSUGAR network. Kirbie is on a first-name basis with many of Hollywood’s elite hair and makeup artists, like Jen Atkin, Charlotte Tilbury and Johnny Ramirez, as well as some of the biggest influencers in the world like Patrick Starrr, Huda Kattan and MannyMUA, so it’s no surprise that POPSUGAR viewers love her take on the latest beauty trends. Kirbie has filmed over 500 segments on beauty, more than other editor, influencer or reporter in her field.

She provides an editorial expertise and delivers it like a relatable, spunky confidant her viewers have come to love. She’s interviewed stars like Rihanna, Sofia Vergara, Tyra Banks, Zooey Deschanel, Demi Lovato, Miley Cyrus, Gwyneth Paltrow, Ariana Grande and more. As the host and producer of Pretty Unfiltered, she strives to teach her audience how to feel most beautiful by working on what’s inside, and by starting open, real conversations with her guests and her viewers. Kirbie has been featured as an expert and personality on The Today Show and The Doctors, and has spoken at national events like South by Southwest.

Kirbie has a B.S. in Advertising and Public Relations from the Schieffer School of Journalism at Texas Christian University, and spent her time working at salons and spas before moving to Los Angeles. Prior to POPSUGAR, she worked in entertainment PR at Rogers & Cowan, handling red carpets like The GRAMMY Awards, Clive Davis’s GRAMMY Party and Elton John’s Oscar Party. She got her start working as an airbrush tanner in Los Angeles and a salon manager at Frederic Fekkai while writing freelance beauty articles.

Reel

Shows

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Pretty Unfiltered
Pretty Unfiltered by POPSUGAR is based on the belief that the key to beauty is embracing yourself and celebrating what makes each of us unique.
In Pretty Unfiltered, some of today’s most influential celebrities and Youtubers — including The Bella Twins, Tyra Banks, Shay Mitchell, Bella Thorne, Lilly Singh, Lizzie Velasquez, Claire Wineland, Keke Palmer and more — join host Kirbie Johnson to share their personal stories, insecurities, and struggles all in the name of championing differences and learning to find acceptance.

Kirbie Tries
She’ll try anything once. In Kirbie Tries, POPSUGAR Beauty Reporter Kirbie Johnson tests out the hottest tools, trends, and treatments the beauty industry has to offer so you don’t have to, with a no-BS approach. This series keeps people laughing on Facebook, averaging 1M views per episode.

POPSUGAR Beauty Junkie
Kirbie Johnson shares tips and tricks for the savvy beauty junkie to stay up on beauty trends and perfect basics with help from beauty influencers and pro makeup artists.